Facebook is considering a new tool on their social network, the "Sympathize button." Idea brought by the engeneer of facebook mentioned that its not the first time they plan on creating this tool, but the idea had been rejected on the past. Now it seems as a useful tool that the people would enjoy having access to, for example when liking is not the most appropriate action towards the post, a "sympathize" button that means "I've seen this" would come into handy.
The author is direct on his essay and writes it with great knowledge of the subject. The target audience are people inside the social medias and the author approaches them appropriately with an interesting introduction. However this post does not give too much information. It explains the title and itsd reasons, but it might have not been appropriate to such a news website such as theatlantic.org. It is a topic that would bring a lot of feedback despite the modern interests so the post could have more information.
The author uses a list in the middle of his writing piece to show in what occassions using the sympathyze button would fit well, so they helped the support the "sympathize" button. In his conclusino he does not lean towards the button or not, he leaves it as a question to the reader decide based on what he read.
http://www.theatlantic.com/technology/archive/2013/12/facebook-considers-adding-a-sympathize-button/282126/
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